Renegade Media Launches 'Agent Representation for Bloggers'

Bloggers have found themselves in the spotlight recently, becoming targets for online advertising budgets and brand managers wanting to work with 'real people'. Twitter is now in the headlines almost every day and the authors of tweets, posts and blogs are becoming known globally by name.

Such success comes at a price. The most successful of all citizen journalists will find him or herself inundated with requests from PR companies, brands and websites keen to cash in on their popularity. The very nature of a blog (an unrestricted, personal editorial, high in frequency and often specific in reach), means that the blogger is likely to be more focused on their chosen subject matter than they are with the intricacies and opportunities of the mass marketing world.

Renegade Media hopes to step in to assist the top tier of bloggers, offering representation and brand-relationship management services.

"As a digital PR firm we know the importance of bloggers and the effect they can have on the reputation or perception of a product or brand. Everyone knows this, even though it's been hard to quantify the level of outreach bloggers control. There are many blogs we would like to work with, providing content and exclusives for their consideration, but we know they are flooded with requests and don't often know how to sort out the diamonds from the rough. Because we know the industry and have an interest in the survival of bloggers as well as the relationships between citizen journalists and brands, we are naturally placed to stand in-between." Alex Sass, Head of Digital, Renegade Media Ltd.

Services offered include:

• SEO and digital PR for maintaining/raising the profile of citizen journalists.
• Handling of all incoming enquiries for sponsorship, press releases and partnership.
• Assistance with editorial, design and award recognition.
• Online reputation management (and reporting).
• Management of associated social-media accounts.
• Development of media-kits and sponsorship schedules.

Renegade Media has previously worked successfully with bloggers and social media journalists when representing high profile clients such as Mini Cabrio, ASICS, KSwiss and DMG.

For more information please contact This e-mail address is being protected from spambots. You need JavaScript enabled to view it or call +44(0)7891386496.