BLM QUANTUM WINS THE SNOW CENTRE

Snow Centre hands all online marketing to BLM Quantum

www.blmquantum.co.uk

www.thesnowcentre.com

BLM Quantum, agency of the year and Arena BLM’s digital media specialist, has won the online marketing for the Snow Centre.

Opening in Hemel Hempstead in early May, the Snow Centre is positioned as “Britain's premier indoor snowsports destination” as it features two Alpine slopes, snow schools, themed activities and a special snow play area for children.

BLM Quantum is launching the campaign through an integrated social media, paid-for and natural search and display activity.

Josh Krichefski, deputy managing director at BLM Quantum said: “Snow Centre is a stunning new sports attraction.  Our digital marketing efforts will play an important role in raising awareness of the venue and reinforcing all of its activities and benefits.  Social media and blended search will play a fundamental role in the plan to attract new customers."

BLM Quantum won Best Use of Search for Domino’s Pizza at the 2009 Revolution Awards.    At the same awards BLM Quantum was runner-up in the agency of the year category – the only media agency to be commended. BLM Quantum was voted Digital Agency of the Year at the IMAAs.

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For more information contact Mark Terry-Lush on 07740 432 112 or This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

About Arena BLM

Arena BLM is the new brand launched in 2008 following an investment from Arena Media communications, part of Havas Media. Founded in 1990 BLM is the only media agency to have won five IPA Advertising Effectiveness Awards. For its Domino's Pizza work it was awarded the Grand Prix at the Thinkbox TV Planning awards 2008. Arena BLM is based in London and features specialist agencies such as regional media specialist, BLM Local. In 1998, it launched digital agency, BLM Quantum growing to be the UK’s second biggest independent digital agency. In 2008 BLM Quantum was voted Digital Agency of the Year. BLM also comprises of BLM Azure, a specialist in the toy and kids sector that was launched in 2002. In 2006 the company acquired Red Media, a media specialist focusing on the premium and luxury sector, to create BLM Red. Arena BLM’s clients include: Bulgari, Character Options, The COI, Dolland & Aitchison, Domino’s Pizza, Setanta Sports Network, MBNA, Pathe Films, Paul Smith, Scotts Miracle-Gro Company, Suzuki, Thomas Cook, T-Mobile, TK Maxx and Young’s Seafoods.

Arena is Havas Media’s fastest growing tailor-made communications network and now operates in 8 markets: UK, Spain, Portugal, France, Mexico, Argentina, Chile and Colombia. In most markets established prior to 2008, Arena is ranked within the top five agencies. Arena’s global client list include brands such as Santander, Movistar (Telefonica), Wal Mart, Bwin, Damm Group, Aero Mexico, Bebidas, Fox Channel, Paris, Bayer, Parmalat, Quala, Pritty Cola, Comunidad de Madrid (feria de artesania & Plan Fico, and Cetelem) and Mitsubishi.